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Omnichannel

date posted 04/26/2024
contract type Full time
job id R2736736
location Mumbai, India

Job title: Omnichannel Marketing

  • Location Mumbai
  • 60% working remote
  • Job type: Permanent

About the job

At Sanofi Consumer Healthcare, we have one overarching mission - to work passionately, challenging ourselves and our industry every day, to build a healthier future by helping people, help themselves, bringing “Health in Your Hands”.

Our teams are building trusted & loved brands that connect with hundreds of millions of consumers worldwide, enabling better self-care for individuals and communities, while also contributing to a healthier planet. To fulfill this mission, we are embarking our consumers, our customers, healthcare professionals, and our employees in this journey because this is what will make us become the “Best Fast-Moving Consumer Healthcare (FMCH) Company In & For the World”.

We strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.

To achieve this, we need strong talent who will help us shape the future of our Consumer Healthcare business and challenge our industry. At Sanofi Consumer Healthcare, we aspire to create a work environment where people can thrive, grow, and be at their best every day. Our priority is working with integrity to improve the health and well-being of people and communities where we operate, working towards making a positive impact in the world.

Main responsibilities:

  • Execute innovative digital marketing plans for the given portfolio of Sanofi CHC.  This should be embedded within the overall brand plans in order to drive brand objectives for the target customer group and ultimately drive brand market share and growth.
  • To optimize channel mix and campaign journeys for the marketing campaigns to drive measurable behavior change for target segment
  • To enable and support alternative engagement models for the portfolio to enhance marketing efficiencies and effectiveness
  • To stay updated with the latest trends and offerings with 3rd party business partners to negotiate and implement the optimal solutions for business teams
  • Experience:Expertise in the area of digital marketing tools and campaign management techniques
  • Experience in driving stakeholder management to ensure adoption of new ways of marketing promotion and customer engagement
  • Ability to work cross functionally and influence without authority
  • Abreast with the latest and relevant trends in digital marketing and marketing domain
  • Inspire people to look at new and different ways of promoting
  • Basic Business Acumen
  • Creativity to design innovative campaigns

About you 

Qualifications

  • Graduate degree and Master’s degree in Business Administration
  • 5- or 8-years relevant experience in omnichannel marketing / digital marketing domain
  • Previous experience in developing and managing digital campaigns of consumer brands – Preferred.

Requirements of the job

  • The role is based at the Corporate Office, Mumbai
  • The role involves traveling within and outside the country occasionally

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. 

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. 

Watch our ALL IN videoand check out our Diversity Equity and Inclusion actions at sanofi.com

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

Please note you are leaving the corporate site of Sanofi and are being redirected to our applicant tracking system, Workday, which allows you to apply to our open positions.

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