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A Range of Possibilities

SC BU -Brand Manager- Shanghai

date posted 02/22/2021
contract type Full time
job id R2585826
location Shanghai, China

Who we are?

As a global healthcare leader and a Global Top Employer, we are as much a partner to patients facing health challenges as we are a partner to you on your career journey. We are focused on empowering our people to be agents of change, because the work we do will change health outcomes and empower patients’ lives. This is where you will have access to a broad track for all-round development as well as the platform to work as one team across one of the broadest healthcare and well-being portfolios globally.

Why start your career path in Sanofi?

Here, you can:

- Support the long-term growth of Sanifo products by developing strategies for the product with good implantation

- Closely enage the top Key Opinion Leaders (KOLs) and work with professional colleagues

- Establish and expand your own network and connections through getting broader presence and more resources within healthcare ecosystem

What you can contribute?

Product portfolio

  • Develop strategies for the products, set objectives and propose budget
  • Long Range Plan (LRP) (5years);
  • Marketing Plan (Annual);
  • Production Plan Reporting (Annual with monthly update)
  • Cycle plans (4x year)
  • Implement, Monitor and control the marketing plan to modify / adapt the marketing mix of activities to achieve sales objectives
  • KOL management
  • Set-up the Sales force training of product
  • Responsibility of A&P

Management / co-ordination

  • Implement marketing plans and take actions accordingly;
  • Make sure to get external endorsement of the product;
  • Manage the budget within agreed limits;
  • Involve medical marketing, marketing research, sales, regulatory affairs, manufacturing and external agencies in the development of products strategies and implementation;
  • Make sure the sales forces reps get optimal product and environment knowledge.
  • Collaborate with local marketing and sales

Market Intelligence

  • Maintain products competitors and health care environment knowledge;
  • Up-date key opinion leaders information, and keep close contacts;
  • Planning and implementation of marketing strategy for the respective products

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

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Please note you are leaving the corporate site of Sanofi and are being redirected to our applicant tracking system, Workday, which allows you to apply to our open positions.

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