Reporting to the Head of Medical, this role will drive patient outcomes and business success, using scientific expertise to inspire, partner and lead in a designated therapeutic area(s). This role will take a key proactive leadership role in the brand team helping inspire Medical solutions and will be responsible for cross-functionally coordinating and leading the input of the extended Medical team into brand activities, and lead the strategic planning and delivery of the Medical component of the brand plan. This role will also take a leadership role in communicating with key customers and external stakeholders and help maintain a competitive advantage by providing specialist medico-marketing expertise in a designated therapeutic area(s). This role will work closely and in collaboration with many key functions across Sales, Marketing and other business units to drive the brand’s success. The Medical Manager is also ultimately the patient advocate and is responsible for upholding internal policy and Code of Conduct compliance requirements.
Brand Team Partnership/Leadership
Input into the creation of promotional materials, ensuring optimal communication of brand strategy to HCPs
At all times ensure consistency with voluntary and compulsory codes of conduct, appropriate legislation and compliance with internal SOPs
Review and approve promotional materials within agreed timeframes
KOL (Key Opinion Leader)/Stakeholder Strategy
Lead the development and implementation of the KOL strategy, in conjunction with sales and marketing team. Follow appropriate requirements in the KOL Guidelines.
Lead Advisory Boards to enhance brand strategy
Where relevant, manage medical communications with KOLs with respect to - Clinical paper / pivotal trial updates; New product launches; Advisory Board communications; Regular updates related to the therapeutic area including competitor initiatives
Medical/Scientific Operations Leadership
You will demonstrate Medical Brand team leadership by establishing a comprehensive Medical Plan in conjunction with the brand team (as part of Integrated Brand Planning) and ensure the Medical elements of the plan are delivered to KPIs and milestones.
Provide medical leadership within respective brand teams, influencing strategic brand plans and fulfilling prioritized Scientific Operations deliverables.
Be the point person for matters pertaining to Scientific Operations for sales, marketing and other key partners (e.g. CSU, BD)
Ensure timely and effective communication of brand strategy and priorities to cross-functional colleagues
Ensure brand related priorities needing Scientific Operations leadership are identified and driven
Therapeutic Area Expertise
Develop and maintain an up to date working knowledge of the compounds, diseases and competitors relevant to a therapeutic area, and drive adjustment to strategic brand plans as required to new information
Attend appropriate local and international symposia, disseminating key learnings to the Brand teams upon return
Have an excellent knowledge of pharmacovigilance and work as part of a team in compliance with SOP’s and local regulations in order to enforce pharmacovigilance best practice
Develop agendas for educational symposia and work with speakers to ensure fulfilment of high quality medical education
Medical Programs and Clinical Studies
Identify and evaluate new study proposals aligned with strategic brand priorities
Drive the production of quality and impactful data packages including abstracts, manuscripts and other publications reporting the results of clinical trials initiatives
Participate in / coordinate special project assignments
Life Cycle Management – undertake medical review at the different stages of life cycle management, including activities to maximize the chance of successful registration, reimbursement and commercialization for new products or future line extensions; or late life cycle initiative
Health, Safety and Environment
Take reasonable care of the health and safety of yourself and others.
Cooperate with Sanofi management in the provision of a healthy and safe workplace.
Identify and correct unsafe conditions or behaviours and immediately notify the Manager of any serious incidents; complete an Incident / Injury Report and forward to Human Resources within 48 hours where necessary.
Undertake duties in accordance with the current Sanofi Policies and Procedures.
Report non-conformance in accordance with the requirements of the Sanofi quality system.
Brand Team Collaboration
Be an active and proactive key member of the core and extended brand team. You will collaborate to create brand strategy and an integrated brand plan. You will work with the brand team to identify opportunities to create value for the business and ultimately the patients. You will help provide medico-marketing expertise to the brand team, leading the team to embrace Quality Use of Medicines.
Where relevant, work with KOLs to handle media issues and/or government briefings
Work with Medical Information team in ensuring relevant answers are provided to anticipated or understood information needs of HCPs and driving a competitor intelligence program
Assist learning and development managers in delivering training for sales and marketing teams
Build and maintain contact with Sanofi regional and corporate colleagues
Provide training for other Sanofi staff as required on our products, disease state or competitor agents
Lead the development of concepts and protocols in collaboration with Project Leaders
Work with CSU to initiate and implement the local and global approval process of new study proposals
Minimum 2 years post registration clinical experience for health professionals or at least 3 years of working experience in the pharmaceutical industry/medical marketing/medical affairs/medical liaison role.
Medical Degree MBBS/MD or any postgraduate specialist qualifications in a medical or marketing field (MSc/PhD/ MB) /MBA/ Masters in Public Health/ Health Economics
At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.
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