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A Range of Possibilities

eCommerce Manager

date posted 05/17/2019
contract type Full time
job id R2505664
location Warsaw;Budapest;Praha

Role Description:

The Sanofi CHC CEE eCommerce Manager will serve as the driving force for eCommerce activity in market, championing and activating Sanofi CHC’s eCommerce strategy. This is a fantastic opportunity for an experienced eCommerce account manager to take ownership of the delivery of eCommerce growth in CEE. The successful applicant to this business-critical role will define and implement a comprehensive eCommerce plan to meet and exceed market growth targets. We are looking for someone who is passionate about eCommerce with a desire to drive rapid and sustained growth through this evolving channel.

Key Responsibilities:

- Apply eCommerce framework, working with the global eCommerce team, to define the market’s eCommerce strategy
- Establish market-level financial, operational, customer, and consumer goals/targets
- Provide input to market-level strategic roadmap (sales & budget forecasting)
- Develop market-level eCommerce roadmap to define core milestones
- Understand competitive and regulatory landscape with cross-functional support
- Establish and manage relationships with existing and new-to-Sanofi e-retailers
- Negotiate customer terms & fees for new e-retailers
- Conduct day-to-day account management and activation of Sanofi CHC’s portfolio with e-retailers in market
- Continually seek opportunities to improve customer terms and grow business
- Serve as in-market leader to drive awareness of and adherence to eCommerce best practices with omnichannel key account managers
- Confirm assortment strategy with global eCommerce and category teams
- Collaborate with Marketing & Shopper teams to ensure product and user-generated content clearly communicates a compelling offer, and implement effective eCommerce promotions
- Work closely with Digital Marketing teams to develop a coordinated approach to engage with shoppers and consumers at the right touchpoints during their path to purchase to drive conversion through eCommerce
- Coordinate with supply chain stakeholders to address eCommerce packaging and fulfilment considerations, as required
- Collaborate cross-functionally to establish data and insight collection mechanisms, and continuously track, analyse, and communicate defined KPIs to improve eCommerce performance

We require:

- Proven account management experience with e-retailers, preferably within an FMCG environment
- Overall +5 years work experience with +2 years working knowledge and experience of eCommerce platforms and online marketing channels
- Minimum qualifications of a Bachelor's degree
- Master of English (written & spoken) language is a must
- Prior data strategy and analytical experience, including expertise in structuring data collection to
- Strong project management skills, including animation of cross-country, cross-functional teams
- Strong analytical capabilities, and passion for extracting rich insights from data
- Detailed knowledge and expertise regarding eCommerce and online consumer touchpoints from generating demand to sales conversion
- Career-minded individual with the drive to succeed, and a demonstrated professional development and progression thus far

#LI-EUR

At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

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